The growth plan will see offices opening across Asia to give ASIA DMC additional on-the-ground operations to its already establish presence in Vietnam, Cambodia, Myanmar, Laos and Thailand. The company will add Indonesia, Malaysia, the Philippines, China, India and Sri Lanka over the next 12 months.

Launched 20 years ago in Vietnam, the rebranding demonstrates how far the company has come by specialising in travel to Indochina and developing a renowned track record for quality, service excellence and experiential travel experiences delivered to 50,000 inbound arrivals from global source markets per year.

Mr Tran Thanh Nam, CEO

“The transition from HG Travel to ASIA DMC represents our growth from a local destination management company to expanding into Indochina over the last five years when we opened in Cambodia, Laos, Myanmar and Thailand and now to a continental player offering innovative, new products throughout Asia. The change of name is also the consolidation of our commitment to the B2B model we have honed for the past two decades as we now look to the future. Our development is testament to our partners, team and ability to deliver consistently high quality and memorable travel experiences. It is now time for us to grow and bring our excellence in service to the world." said Mr Tran Thanh Nam, CEO of ASIA DMC.

Despite the expansion, ASIA DMC is deeply committed to retaining the original DNA which established reputation and success as HG Travel.

“We are absolutely committed of continuing to offer a holistic service culture, attention to detail and personal touch that has defined our company since the beginning. How we research originality in our programs for our clients and how we take to heart their needs to have a competitive offer is what we thrive on,” added ASIA DMC Director of Business Development, Armand Cheveux.

In addition to office openings to support the management of travel programs in Asia, ASIA DMC will also open a sales and marketing office in the US on the west coast for its North American clients.

To mark the re-branding, ASIA DMC are also launching a foundation called “PEOPLE of ASIA” which is the cornerstone of the company’s commitment to sustainable tourism. "PEOPLE of ASIA" will embrace a philosophy demonstrating that a combination of social progress and ecological balance will deliver sustained economic growth, bringing together tourism partners for the benefit of local communities.

“The spirit of travel and adventure is very much alive. We will continually seek to improve as we develop for the benefit of our partners, team, travellers across the world and communities in which we operate as we strive to lead the travel industry in Asia to new heights in B2B travel,” added ASIA DMC Managing Director, Ms Nguyen Thi Tuyet.